Retention is a Relationship
And you can’t claim to have a relationship with people you don’t know. This topic has come up frequently with clients in the past six months, both within full engagements, where we’ve been looking at how to increase membership, and … Continue reading
Volunteers Have Changed - Have You?
You have TWO upcoming opportunities to join me and Peggy Hoffman to explore a new model that allows associations and our volunteers to focus our limited resources, measuring everything we do by how well it supports and contributes to the … Continue reading
Recruit the Whole Person
Last week, I was teaching the volunteer management course for ASAE’s Association Management Week with the smart and talented Andrea Rutledge (Executive Director of the National Architectural Accrediting Board), and she and I got chatting about membership recruitment. Andrea’s been … Continue reading