Blog
Lean at 10: The Podcast
Jamie Notter, Chrissy Bagby, and I were honored to join Cecilia Sepp recently on Radio Free 501c to discuss our latest whitepaper, Lean at 10: Culture Eats Methodology for Lunch. On the pod, Jamie and I…
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Join Associations in Addressing Climate Change
A little bit of a throwback, but if you’ve been following the Spark collaborative whitepaper series for any time, you may recall that the 2023 monograph had to do with associations and climate change. Related…
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Innovation Is All About People
Lean at 10: Culture Eats Methodology for Lunch co-author Jamie Notter and I recently had the opportunity to sit down with Mariner Management for a Q&A about the latest Spark collaborative whitepaper. Among the issues…
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Think Small
As I’ve worked with association execs adopting lean startup methodology to help them develop their ideas for new programs, products, or services they could offer to their members and other audiences, one thing that often…
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Persevere, Pivot, or Kill
In lean startup, the point of building a prototype, running experiments with your intended audience, and measuring what happens is to LEARN. Did you identify the correct audience? Did you choose a problem to solve…
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Measuring Is the Hardest Part
What seems like the most difficult piece of the Build-Measure-Learn Cycle to you? Putting together a low-fi, low-cost, low-effort prototype? Figuring out what measurements will be meaningful? Making the persevere – pivot – kill decision?…
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No Guarantee of Success
One of the common misperceptions of lean startup methodology is that it’s a guarantee that your idea for a solution to one or your audience’s problems will succeed. It’s not. You could’ve chosen the wrong…
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Lean at 10: Lessons Learned
Are you ready to use lean startup methodology to create new value for your members and other audiences, but find yourself stuck? Maybe it’s your culture. On Wednesday, July 16, Jamie Notter, Chrissy Bagby, Tiffany…
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Walking Your Talk on Innovation
I recently participated in a virtual roundtable where the topic of conversation turned to non-dues revenue and the need to experiment with new ideas in a time of rapid change (it may be trite to…
Read More →Lean at 10: Culture Eats Methodology for Lunch
Ten years ago, Guillermo Ortiz de Zárate and I co-authored Innovate the Lean Way, a free monograph designed to introduce lean startup methodology to the association industry, explain why we think it’s a good fit…
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