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Tag Archives: Acronym

What I’m Reading

Write better web copy. Bye-bye Acronym, hello Associations Now blogs. Skill beats passion every time. Does your site render properly on mobile devices? If not, 60% of people will leave. The importance of character-based leadership (not terribly well-written, but the … Continue reading

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What I’m Reading

Focus groups: the next generation. Jamie Notter asks: should you fire 2/3 of your employees? “Done” is better than “perfect” (amen). Paywalls, member versus non-member access, and “information wants to be free!” at the MLA. 10 office technologies that are … Continue reading

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What I’m Reading

Positive messages (“be on time”) work better than negative messages (“don’t be late”) – and there are neuroscientific reasons why. Interesting debate going on about (once more, with feeling) the future of associations. Want more – and better – exhibitors? … Continue reading

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What I’m Reading

You always have a choice. You might not always like the consequences, but you always have a choice. Innovation is not (or not always, anyway) about the visionary. More often, it’s about (say it with me) culture. FOCUS! Here’s how. … Continue reading

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What I’m Reading

10 Skills for the future workforce. Want to reward your readers? How about a cookie? Do you do press releases? (you know you do) PRSA can help you write better boilerplate (although I’d probably avoid the alliteration thing). Secret to … Continue reading

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What I’m Reading

Getting something to go viral is hardly a lock, but you can increase your chances. You know how email’s for old people? Turns out Facebook is, too. Acronym has recapped key takeaways from day 1 and day 2 of the … Continue reading

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What I’m Reading

Another short but solid list: Joe Gerstandt urges us to bring empathy back. Copyblogger points out common call to action mistakes that cost you sales. Acronym provides a list within a list with another great edition of Quick Clicks Jamie … Continue reading

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What I’m Reading

Strategy without context is meaningless. Less talk – more do. Acronym’s quick clicks for April. One was so good I had to call it out special, in which NTC publicly admits to things that didn’t go well at the recent … Continue reading

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What I’m Reading

Heard of flipped learning? Jeffrey Cufaude goes one better with flipped volunteering. Acronym asks: is there something wrong with association professionals? Supervising people? Don’t be average – be awesome! Change IS NOT hard, but solving problems is. In associations, who’s … Continue reading

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What I’m Reading

Are open offices and endless meetings really the best way to generate good ideas and get work done? On a related topic, brainstorming is bullshit. Do promotions actually motivate people? If not, what other approach could we take? Aspiring CAE? … Continue reading

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