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What I’m Reading

Is counting members the right measure of success? (My whitepaper co-author Peter Houstle talks about this a lot, too.) Maddie Grant’s session at MMCC on tech tools for the socially savvy got a ton of good word of mouth last … Continue reading

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What I’m Reading

Committees can still provide valuable volunteer opportunities for your members, as long as the work they’re doing is meaningful. Annoyed about Facebook’s ever-increasing page rank changes? Eight tips to fight back (one of which is “quit relying on Facebook for … Continue reading

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What I’m Reading

Shelly Alcorn is hammering the “associations needs to position ourselves to fill the growing gap colleges and universities are leaving” topic again, and she’s not wrong. Is your association ready for the visual revolution? “Oh, he’s just lucky.” Maybe not. … Continue reading

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What I’m Reading

More on the information overload discussion, this time from Steve Drake. He has a different perspective, and quotes some great sources (like John Haydon and Copyblogger). Anna Caraveli debunks some of the myths of membership engagement. Public and private communities: … Continue reading

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What I’m Reading

Trends for 2014, via Shelly Alcorn/CalSAE. Are we really becoming an economy of free agents? Maybe not. How to gain confidence (as a freelancer, but I really think it applies to everyone). Outstanding advice on writing from Kurt Vonnegut (who … Continue reading

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What I’m Reading

Eric Lanke on finding the courage to experiment and beta test. Job hunting? I don’t know about you, but I’ve always found writing the cover letter to be pretty much the worst part of what is generally a bad experience … Continue reading

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What I’m Reading

John Haydon tells us how to write more (and better) blog posts. The State of Social Business from Altimeter Group (it’s on Slideshare, but it’s not really a presentation). Are you good at getting better but bad at getting different? … Continue reading

Posted in blog roundup, cool technology, innovation, leadership, marketing, membership, social media, young professionals | Tagged , , , , , , , , , | Leave a comment

What I’m Reading

Google has made some changes to Gmail, and they WILL affect you. Hubspot has the details. (See below for a great video from John Haydon to help you straighten out your own Gmail inbox organization.) MIT’s Technology Review has some … Continue reading

Posted in blog roundup, diversity, innovation, leadership, marketing, membership, social media, video | Tagged , , , , , , , , , | Leave a comment

What I’m Reading

Shelly Alcorn gives us associations in five seconds (in other words, K.I.S.S.). The 2013 Social Media Marketing Report is out. Among the top 10 findings? People still think Facebook is the most important social media marketing platform, even though the … Continue reading

Posted in blog roundup, cool technology, generations, innovation, leadership, management, marketing, membership, social media | Tagged , , , , , , , , | 1 Comment

What I’m Reading

Joe Gerstandt urges us to take back language around diversity. Shelly Alcorn points out that GenX’s affinity for and approach to lifelong learning presents a major opportunity for associations. A more-than-slightly pro-Google take on the differences between G+, Facebook, Twitter, … Continue reading

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