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Tag Archives: Guy Kawasaki

What I’m Reading

An oldie but a goodie from Guy Kawasaki on innovation (h/t to the SocialFish for highlighting it). Top membership takeaways from #ASAE13 as identified by the always fab Joe Rominiecki. Running an end of year campaign? Farra Trompeter can help … Continue reading

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What I’m Reading

Joe Gerstandt urges us to take back language around diversity. Shelly Alcorn points out that GenX’s affinity for and approach to lifelong learning presents a major opportunity for associations. A more-than-slightly pro-Google take on the differences between G+, Facebook, Twitter, … Continue reading

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What I’m Reading

Looking for innovation? Better create a culture of unique strategy, leadership, trust, autonomy, comfort with failure, and GSD. Want to blog better? Social Media Examiner has a list of tools to help you get there (also, my head just exploded … Continue reading

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What I’m Reading

As a community manager, it’s important to match your tone to the tone of your community – in other words, don’t be excessively polite/formal if they aren’t, or you’ll sound like a doofus. Social comes inside the organization (according to … Continue reading

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What I’m Reading

You’ve got questions? Someone’s got answers (and I’ll try to point you to them) edition: Need some content ideas? Ann Handley has some tips. Social media efforts not working? Francisco Rosales holds up a mirror. Thinking about launching a blog? … Continue reading

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What I’m Reading

It’s (almost) all social media all the time this week. Is your organization social media ready or not? Is privacy going out of style? Mark Zuckerberg thinks so (which explains a LOT of otherwise inexplicable FB policy choices, come to … Continue reading

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What I’m Reading

Trying to encourage socmed coverage of your event? Lindy Dreyer gives you the run down of what your community needs to make it happen (you have to join Engage 265 to read the article, but it’s free). 3 things about … Continue reading

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Twitter Story: Broadcast

Although social media can facilitate conversations and relationships, it can also be used pretty effectively as a broadcast mechanism, Twitter included. One of the truisms of association management is that our members don’t pay attention, don’t read what we send … Continue reading

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What I’m Reading

John Haydon on why traditional marketing execs want social media plans to fail. Andy Sernovitz reminds us all to calm down and breathe. An interesting take on the health care reform debate from the small business perspective. Forget “innovation” – … Continue reading

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Looking ahead to Buzz 2009, Part 2

Just got the word – Buzz 2009 has sold out. Sad because you can’t come? You can still catch a FREE webcast of Guy Kawasaki’s lunch time keynote, during which he will also moderate a panel that includes Andy Sernovitz, … Continue reading

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