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Tag Archives: Leslie White

Snow White & Risk Management

Fairy tales and risk management are not as disconnected as you might think. Leslie Whiteand I recently presented on this topic for the ASAE Finance, HR and Business Operations Conference. Leslie opened by introducing the main concepts behind risk management, … Continue reading

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What I’m Reading

Strategy without context is meaningless. Less talk – more do. Acronym’s quick clicks for April. One was so good I had to call it out special, in which NTC publicly admits to things that didn’t go well at the recent … Continue reading

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What I’m Reading

Short list this week: It’s not what you sell, it’s what you believe. What can the Boss teach you about branding? Are we REALLY risk averse, or is something else going on here? Another negative effect of the current economy? … Continue reading

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What I’m Reading

Want the TOTAL recap of #ASAE11? Check out ASAE’s awesome Scoop.it page. LOVE! Tips for the virtual work force from Deirdre Reid for Avectra. What can Lady Gaga teach us about community building? Giving up the illusion of control is … Continue reading

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Social Media Trouble Spots

Lindy Dreyer, Chief Social Media Marketer for Social Fish, and I are presenting a session on this topic today at the ASAE Annual Meeting. True to my usual form, I’m posting our resources here at T4P. Unsurprisingly, they’re all directly … Continue reading

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What I’m Reading

After 25+ years, it’s still The Big Dog, but will mobile kill Microsoft? Could Shelly Alcorn be any more awesome? From the always-germane Jeff Hurt:  25 tips for using social media at your next event. The AP Style Guidebook finally … Continue reading

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What I’m Reading

Cook Children’s Healthcare System (NACHRI member, natch) is the first children’s hospital to launch an iPhone app. St. Louis Children’s (also a NACHRI member) is the second. The top 30 objections to using social media and some potential responses. Learning … Continue reading

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Forget the “How” – Worry about the “Why”

Leslie White and I did a two hour (well, actually 1:15 after you took out the breaks and the fact that the predecessor session went long) session on Twitter at ASAE’s social media workshop last week. We had planned to … Continue reading

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@SMW09

Hey! I’m at the ASAE social media workshop today and tomorrow presenting on Twitter with the fabulous Leslie White. Follow what’s going on in real time via the #SMW09 hashtag!

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What I’m Reading

Super quick, as I get ready for #SMW09tomorrow: Acronym encourages us to keep pushing, even when we’ve crested the hill. Shelly Alcorn calls for more executive transvestites. Guess what? Adding “and sexual orientation” to your non-discrimination policy is NOT enough. … Continue reading

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