What I’m Reading

  • Looks like I’m not the only one trying to figure out the new HootSuite model.
  • John Haydon breaks down Facebook’s “epic” update to Pages(and there’s a lot to like).
  • Fab PCMA Learning Lounge recap by Jeff Hurt. It sounds amazing, and, particularly after what happened at the Annual last year, I think ASAE should take note.
  • Forget the best of 2010 – what about the worst? A brief look at some hilariously bad social media moves by brands.
  • Got a RT? Don’t just say thanks – share the love.
  • Still working on Snow in my pleasure reading time.


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About Elizabeth Weaver Engel, CAE

Elizabeth Weaver Engel, M.A., CAE, is CEO and Chief Strategist at Spark Consulting LLC. Elizabeth has over 19 years of experience helping associations grow, in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about. She speaks and writes frequently on a variety of topics in association management. When she's not helping associations grow, Elizabeth loves to dance, listen to live music, cook, garden, and blog about the Philadelphia Eagles.
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