“It’s About Delight”

Seth Godin recently had a sort of silly story about a recent experience at Whole Foods. Which is all well and good. But one thing particularly struck me: “It’s not about charging less. It’s about…

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Content Curation: Your Association’s Secret Weapon Against Information Overload

This link refers to an outdated blog post that’s been removed. May I suggest instead….? Content Curation Revisited The Spark / Content Co. collaborative whitepaper, Cut Through the Clutter: Content Curation, Associations’ Secret Weapon Against…

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Associations and Climate Change: The Podcast

Many of the options for responding to climate change we’re offered are at the super-macro (UN COP meetings) or super-micro (get an electric car!) levels. What about all the stuff in the middle? You know,…

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Associations Creating Community to Address Climate Change

Shelly Alcorn and I recently sat down (virtually) to talk with Whiteford, Taylor & Preston’s Jefferson Glassie about The Time Is Now: Association Resilience and Adaptation and the Anthropocene Climate Disruption, our recently-released whitepaper that…

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Navigating These Wicked Waters

Shelly Alcorn and I recently had the opportunity to be interviewed by KiKi L’Italien for Association Chat on association leadership strategies for climate chaos. We talked about our new whitepaper, The Time Is Now: Association Resilience…

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Generative AI, Associations, Ethics, and Regulation

Maddie Grant (PROPEL), Jennifer Yarrish (AARP), Paul Roetzer (Marketing AI Institute), and I recently had a great conversation about associations’ role in the ethics of generative AI and in regulation of the technology for UST…

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The Time Is Now

Climate change and sustainability are increasingly in the news and showing up as a key topic for the association industry. Association execs are realizing that climate change is not just a moral imperative, it’s a…

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Caveat Emptor: The Podcast

Decisions, decisions: we make them all day long. But what fuels our decision-making? Research! Every association executive uses research to make decisions, and often we’re responsible for conducting – or at least sponsoring – original…

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Can Associations Be Part of the Climate Solution?

We ABSOLUTELY can. People associate in order to solve problems that are, individually, intractable. I can’t think of a more important problem that’s not amenable to individual solutions than climate change. Shelly Alcorn and I…

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Ask Better Questions

I recently had the opportunity to participate in Association Charrette, a project of Vista Cova, facilitated by Lowell Apelbaum. Most commonly used in design focused industries (architecture, urban planning, landscaping), charrettes “…serve as a way…

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